B2B distribution of Gray Line products.
Distribute Gray Line tours and experiences with a single B2B integration, structured content and operational support.
What we do
GL Tours is focused on distributing Gray Line products for OTAs and travel sellers - with B2B‑ready content, vouchers and guided onboarding.
What we distribute
Key categories and product types available for B2B distribution.
Built for Gray Line distribution
For travel sellers (OTAs & agencies)
Add Gray Line products to your catalog with a simple, reliable B2B setup.
- Curated catalog aligned to your markets and demand.
- Localized content (EN/ES/PT) designed for conversion.
- Operational details and redemption rules to reduce support tickets.
For Gray Line partners
If you represent Gray Line products, we can align distribution and operational details.
- Distribution through selected B2B sales channels.
- Connectivity options via leading reservation systems.
- Support for onboarding, content and ongoing updates.
Commercial solutions you get
Gray Line portfolio
A dedicated catalog focused on Gray Line products and experiences.
Content & vouchers
Structured content and voucher delivery designed for B2B fulfillment.
Connectivity options
Connect via your system (Ventrata, Bókun, Palisis) when applicable, or align direct flows.
Onboarding & support
Guidance from requirements through mapping, testing and launch.
Operational clarity
Redemption‑ready details to reduce manual work and support tickets.
No integration fees
Built in production since 2012 - connect without integration fees.
How it works
A simple, guided process from kickoff to distribution - designed to reduce friction for product, tech and ops teams.
Integration paths
Connect via your current system
If you already operate on a reservation system, we can align faster.
- Use your existing mapping and workflows.
- Broader supply coverage through connectivity.
- Guided onboarding and testing.
Direct API connections (selected brands)
For key products, we can connect directly to deliver a streamlined flow.
- Direct integrations with selected brands and products.
- Automated voucher delivery and redemption details (where supported).
- Ideal for high‑volume, high‑demand products.
Connect
- Kickoff, requirements and documentation.
- Credentials, testing and mapping.
- Technical & operational guidance.
Shape the catalog
- Choose categories, destinations and brands.
- Define localization and redemption rules.
- Align merchandising and packaging.
Distribute B2B
- Launch through your platform and channels.
- Digital vouchers & fulfillment flow.
- Ongoing catalog updates and support.
What you get
A portfolio aligned to your market and channels.
Descriptions and operational details in EN/ES/PT markets.
A setup designed for resellers, OTAs and travel agencies.
Built in production since 2012 with no integration fees.
Ready to get started?
Tell us about your business and we’ll recommend the right setup.
Portfolio
Connectivity via leading reservation systems - plus a portfolio focused on Gray Line products.
Connectivity systems
Connectivity via Ventrata, Bokún and Palisis - plus direct APIs for selected brands.
Logos shown for reference. All trademarks belong to their owners.
Gray Line portfolio
Selected Gray Line product types for B2B distribution.
Gray Line products
Logos shown for reference. All trademarks belong to their owners.
Contact
Tell us what you need and we’ll route you to the right team.
What happens next
We review your request
We confirm your profile and understand what you want to distribute.
We recommend the right setup
We align catalog, markets and the integration approach.
We move to onboarding
We share documentation and guide mapping, testing and launch.
Contact us
Tell us about your business - we’ll recommend the right setup.
Frequently asked questions
Quick answers to common questions.
Frequently asked questions
Are there integration fees?
No. We don’t charge integration fees. Commercial terms are agreed for distribution.
What do you distribute?
B2B distribution focused on Gray Line products.
Is content available in EN/ES/PT?
We support multilingual content where available. Availability varies by product.
How does onboarding work?
We align requirements, share documentation and guide mapping, testing and launch.
Can I request technical documentation?
Yes. Contact us and we’ll provide the right materials based on your setup.